Tesis y Trabajos de Grado: Proyección Profesional
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Examinando Tesis y Trabajos de Grado: Proyección Profesional por Materia "Cultura de donación, red, hemo componentes, estructura, adherencia, competitividad"
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Publicación Acceso abierto Diseño de un Plan de Innovación Estratégica para la Red Departamental de Sangre de Antioquia de cara al desafío de fortalecimiento de la cultura de donación de sangre en la región.(Maestría en Administración MBA, 2022-07) CARDONA URREGO, MARIA PAULA; http://scienti.colciencias.gov.co:8081/cvlac/visualizador/generarCurriculoCv.do?cod_rh=0001562294 - Lia Marcela Marín Narvaez; Saldarriaga Romero, Víctor Jaime; Marín Narvaez, Lia Marcela; https://scholar.google.es/citations?hl=es&user=jSvReB0AAAAJ - Lia Marcela Marín NarvaezThis paper seeks to demonstrate the development of skills and abilities management skills acquired during the course of the master's degree in business administration and under the modality of business project applied, using the diagnosis and intervention to the current situation of the Antioquia departmental blood network in the face of the challenges that currently define the situation and that imply a challenge according to the dynamics that the environment is demanding. Some variables to describe and analyze, such as the blood donation culture in the department, the structure of the departmental blood network and the adherence and competitiveness of its main actors, were the pillars for the development of a proposal framed in the strategic improvement of the Antioquia departmental blood network, also based on the incorporation of TEAM FOCUS components addressing the main tools that guarantee a consultancy methodology applied and focused on the search and approach of possible solutions that positively impact the main challenges of the departmental network of Antioquian blood. Finally, and with the approach to the variables already described, it will be presented in the format of consultancy a diagnosis and a recommended solution derived from the analysis of the challenges and the hypotheses that integrate them to arrive at the design of a plan that allows the execution and measurement of the possible solutions proposed, which will not only contribute to strengthening the organization, but also to strengthening the blood donation culture of the department of Antioquia in search of the common good